LiqwdBlog

A beauty study from England of 3000 professional women finds that blonde women bring home an average of £600 (about $1000) more a year than brunettes or redheads.

Meanwhile, according to the study (not done by a university, admittedly, but by a drugstore called Superdrug), brunettes are most likely to stay at a job long-term, redheads are more likely to change jobs in search of a better position or higher salary, and blondes placed the most emphasis on good client relationships.

Although this study might be complete malarky, in a way, it makes sense to us: blondes and redheads are less common in the population than brunettes, so many women with blonde and red hair have voluntarily chosen their new color. Perhaps women who choose to go red (the least common color) are the most novelty-seeking, whereas women who choose to go blonde (knowing the old stereotype that blondes have more fun) are looking for the most attention-grabbing color, and are thus more interested in what people think of them. Anybody?

Simon Comins, director of toiletries at Superdrug (what a title!) says: “This research just underlines that hair colour can have a dramatic effect on your life. We know our customers are constantly looking for inspiration when it comes to their hair…While blonde is a perennial favourite next year we are predicting the rise of the Brunette Bombshell as customers aim to emulate the classic refined style of Kate Middleton.”